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Branding, mobile app concept and advertising artwork

Giraffed is a disruptive new banking startup which offers a subscription based overdraft facility to customers. With a name like Giraffed, it was an obvious choice to play on the animal’s iconic pattern. However I decided to take the colour palette down a more vibrant path to make it more visually striking.

Beyond the usual branding designs, I enjoyed a lot of creative freedom on this project and got the chance to influence the brand’s tone of voice by coming up with some fun marketing ideas.

Branded stationary design
Credit card packaging design
Large format billboard
Outdoor marketing
Promotional video
Branded lamp-post concept
Mobile App UI design
App user experience ideation

Let’s work together

If you’re interested in working together, get in touch with me today for a quick chat about your needs.